gm, world! ☀️
The world surely appreciates an overnight success, but somehow overlooks days of hard work and consistency to get to the right place. Don’t you think so?
On that note, we’ll start our weekly round-up of happenings in the creator economy in today’s Going Solo with:
- Anna Wintour on success
- The growth of Emma Chamberlain
- TikTok launches how-to series for brands
- Penguin Classics just launched Marvel Collection
Anna Wintour on Success
Editor of Vogue and Global Chief Content Officer for Condé Nast — Anna Wintour is one of the most prominent journalists in the world. Known for putting together the Met Gala, Anna is also a trustee at Metropolitan Museum of Art in New York. In fact, even a movie was inspired by her..we’ve all watched and loved it — Devil Wears Prada.
What she said about success is 🔥.
The Growth of Emma Chamberlain
Emma Chamberlain is a highly-loved creator and GenZ users dig her content! She has about 15.7M Instagram followers and 11.5M YouTube subscribers. While she has billions of views on her videos and a coffee company, she is also on the Forbes 2021 30 Under 30 list. Plus, she has an interesting podcast Anything Goes where Emma talks at length about whatever is on her mind every week.
And guess what? She is only 21. 😱
What other cool stuff is she upto? Well, we wrote a Twitter thread that covers her journey. 👇🏼
TikTok Launches How-to Series for Brands
While it’s normal for brands to talk about what works best for them, TikTok took it a notch up and above! How? Well, they’ve launched a content series — TikTok Snacks that they refer to as educational content. From getting started on TikTok to choosing music and being authentic on TikTok to finding a brand’s POV, this series covers great stuff. Whether someone’s a beginner or an experienced creator/brand, these quirky how-tos are of great help.
Check out TikTok Snacks here.
Did Penguin Classics Just Launch Marvel Collection?
Comic lovers, here’s something that might excite you!
Available in both paperbacks and hardcopies, these collectibles carry special artwork and the books themselves have gold foil stamping, gold top stain edges, that are super attractive. Know more about it here.
New Video Drop
What pushes people to become creators? In our second Frontrunners episode, our hosts Dharmesh Ba and Rajesh Raghavan explore that and more. Check out the video here. 👇🏼
Thousand Faces Club - Newsletter
A biweekly newsletter on creator economy